Archive for January, 2008

infoUSA(R) to Acquire Direct Media

Friday, January 25th, 2008

infoUSA(R) to Acquire Direct Media
Forbes - infoUSA (NASDAQ: IUSA), the leading provider of proprietary business and consumer databases, sales leads, direct marketing, and email marketing, today announced that it has signed a definitive agreement to acquire Direct Media, Inc. Based in

Pleasing Customers, Securing Transactions: Having E-Tail Both Ways
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AnyTrack GPS Tracker: At This Price, Close Isn’t Good Enough
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ProElite.com Launches Largest Online Martial Arts School Locator and
MSN MoneyCentral - Through keyword campaigns, email marketing, online Yellow Page directories and ProElite’s martial arts community, participating schools are able to receive numerous inquiries from students interested in signing up for classes. “We are fortunate

Living on the Asymptote
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The Journey Begins

Tuesday, January 22nd, 2008

The Journey Begins
Baseline - MySpace may be struggling with scalability issues today, but its leaders started out with a keen appreciation for the importance of Web site performance. The Web site was launched a little more than three years ago by an Internet marketing company

There s future for new media in Nigeria, says Seed Media boss
Vanguard - For him, this is the beginning of Internet marketing and the market is till a virgin one. The tremendous success witnessed in conventional media will give way to internet/mobile marketing. There are huge opportunities that are untapped for

Top 40 Under 40
Atlantic City Weekly - As the youngest vice president in Atlantic City marketing, Sid oversees all aspects of marketing including public relations, advertising, casino marketing, Internet marketing, as well as special events and nightlife

Carrie Hill
Search Engine Watch - Carrie Hill is a Certified Search Engine Marketing Expert and Promotion Account Manager for Blizzard Internet Marketing, Inc. She is also a small business owner and, along with her husband, operates a painting business in the Vail and Aspen area of

Viacom’s `Cloverfield’ Is No. 1 Film, Has $41 Million in Sales
Bloomberg - The film benefited from an aggressive Internet marketing campaign. “Cloverfield” was produced by Abrams, who gained a following among teens and young adults as the executive producer of the television shows “Lost” and “Alias.” The

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Ad platform to target second-generation Hispanics

Monday, January 21st, 2008

Ad platform to target second-generation Hispanics
BizReport.com - A digital marketing platform is in the works between MSN Latino and MRM Worldwide, the direct marketing entity of McCann WorldGroup. The platform will allow marketers to better target second-generation Hispanics in the US, a highly sought-after

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People on the Move
Baltimore Sun - Brent Burkhardt as executive vice president and managing director of public relations for the Baltimore-based regional advertising agency. Vertis Communications appointed Charles Miotke as president of the Baltimore-based direct marketing unit of

Turning a New Page
dmnews.com - NewPage Corp. will shutter parts of paper operations in three states and cut nearly 700 jobs as part of its acquisition of Stora Enso North America. The company, which makes paper used for a wide range of direct marketing activities, including direct

Featured PRFirm
PRWeb - The new marketing campaign will highlight customer testimonials from top media broadcasters and corporate marketing executives within a comprehensive media and direct marketing program. 2004-03-31 GO Jobs Enables “Source of Hire” Recruitment

Payment Data Systems sells select bill-payment patents
San Antonio Business Journal - Payment Data appoints new chief technology officer [San Antonio] Payment Data, SmartCard ink marketing pact for payment services [San Antonio] Payment Data posts net loss for the third quarter [San Antonio] Payment Data Systems Inc. has sold a group

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